Direct-selling cutlery firm Cutco adds retail stores to market mix
Fred Glaeser
Chances are, most Metro Detroit households have a Cutco knife in their kitchen. And if it's sitting unused, Ken Coker wants to know why. As general manager of the new Cutco Cutlery store in Novi, one of Coker's responsibilities is to help longtime Cutco owners with its "Forever Guarantee," ...
Elyssa Andrus
Dan Casetta
Mike Monroe